Archive for the 'HP' Category
New Era for Printing HP Unveils Print 2.0
HP (NYSE:HPQ) today unveiled “Print 2.0,” the company’s strategy for making printing relevant and empowering as both personal and professional content increasingly moves from the desktop to the web.
At HP’s annual Imaging and Printing Conference this morning, Vyomesh Joshi, executive vice president of the company’s Imaging and Printing Group, described how HP will seek to capture a significant share of the 53 trillion digital pages estimated to be printed in 2010 alone — an opportunity valued at more than $296 billion.
Joshi identified three key areas of focus of the Print 2.0 strategy:
- Make it easier to print from websites, such as blogs and travel sites, and bring new printing capabilities to online properties;
- Extend the company’s digital content creation and publishing platforms — for example, Snapfish and Logoworks — across customer segments spanning from consumers to enterprises; and
- Deliver a digital printing platform that increases print speeds and lowers the cost of printing for high-volume commercial markets.
In its enterprise imaging and printing portfolio, HP also announced new applications, services and an enhanced solution partner program to help businesses improve their imaging and printing workflow, management and infrastructure. Read more